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Martina Ellis
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Join date: Mar 30, 2025
Posts (12)
Jun 29, 2025 ∙ 8 min
When the designer becomes the brand: The Dior dilemma
Fashion has always survived by changing.And this week, that change felt seismic.
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Jun 15, 2025 ∙ 5 min
Rhode x e.l.f.: What happens when you try to scale intimacy?
There are brand deals, and then there are brand moments — inflection points where identity, capital, and culture collide.
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Jun 12, 2025 ∙ 5 min
The Sausage Factory of Ideas: Why Commercial Creativity Is an Oxymoron
Inside the machine: on productised ideas, performative innovation, and the quiet urgency of creative revolt.
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